Analytics Guide

Overview

Price Pilot's analytics help you track and analyze the performance of your pricing page variants. This guide covers setting up tracking and interpreting results.

Setting Up Tracking

Basic Page Views

// Automatically tracked when SDK is initialized
PricePilot.track({
  type: 'view'
})

Tracking Interactions

// Track when users click pricing elements
PricePilot.track({
  type: 'click',
  metadata: {
    element: 'signup-button',
    plan: 'pro'
  }
})

Conversion Events

// Track successful conversions
PricePilot.track({
  type: 'conversion',
  metadata: {
    plan: 'pro',
    revenue: 79,
    currency: 'USD'
  }
})

Viewing Results

Dashboard Overview

The analytics dashboard shows:

• Variant performance
• Conversion rates
• Statistical significance
• Revenue impact

Key Metrics

1. Conversion Rate
   • Overall conversion rate
   • Per-variant rates
   • Confidence intervals
2. Revenue Metrics
   • Average revenue per visitor
   • Total revenue per variant
   • Revenue lift
3. User Behavior
   • Time on page
   • Interaction rates
   • Drop-off points

Statistical Analysis

• A/B test results use Bayesian analysis
• 95% confidence interval required for significance
• Minimum sample size calculations provided

Exporting Data

Export your analytics data in:

• CSV format
• JSON format
• Direct API access